The Migros Group stands for continuity, respect, diversity and unique values in order to achieve great things together.
Client
Migros
Year
2021 - today
Services
Branding
Graphic Design
Visual Facilitation
Keywords
New Work
Teambuilding
Strategy
Migros Group is the largest private employer in Switzerland. Organizationally, the Migros Group is divided into five strategic business units, of which the cooperative retail trade represents the core business.
As part of the restructuring process, I was able to accompany various departments of the Migros core business to visualize their team visions and strategies. To name some teams: Supply-Chain-Management, Direction Food, Brand-Management, or Action Management.
First, I accompanied the individual team workshops and created a team charta with the keypoints. In addition, I designed logos for the teams, which now decorate drinking bottles, or in the form of stickers the laptop, to reinforce the team spirit.